Philosophy

Eat Well. Feel Good.

Embracing healthy bodies, a healthy planet, and compassion for all living things, we bring delicious plant-based food to people everywhere.

Our Manifesto

We enjoy every bite of this delicious life.

By choosing plant-based ingredients and compostable materials, we’re creating a new normal that’s better for ourselves and the world we live in.

We start fresh every morning, with simple actions that have a lasting impact for the earth, not against it. And as we flow through each day, it really all comes back to one thing: making the choice to eat well and feel good.

Our Story

It just feels like a guilty pleasure.

Who says you have to give up burgers, fries, and shakes to eat healthy? We’re not about that life. That’s why Nicole Marquis founded HipCityVeg in 2012 to bring delicious plant-based food to the world by presenting it in a form that people already loved. She created a fast food-inspired menu with fresh, often local and organic ingredients that helps you treat your body well.

In 2009, Nicole convinced her own father to try a vegan diet to deal with his diabetes and high blood pressure when medication was not doing the job. He lost weight, cured his high blood pressure, and put his diabetes in remission - going off four medications in the process. His success has always been one of her strongest inspirations.

Sustainability

Food & Ingredients

We use 100% organic non-GMO soy ingredients. All of our salads are made with organic leafy greens, and we source local whenever possible. Our food shows up fresh every morning, and at the end of the day, even our kitchen scraps are composted.

Composting & Recycling

All our packaging - containers, cups, straws, and utensils - is made of corn and entirely compostable. What we can’t compost, we recycle, including glass, plastic, cardboard, and even our used oil. Regardless of cost, we do not use petroleum-based packaging.

Our Spaces

We always strive to be more sustainable. Our spaces are designed with salvaged wood, recycled plastic, and energy efficient lights and appliances.

Practices

Ordered takeout? The delivery guys will arrive on bike with the food protected in insulated containers.

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